One of the biggest things that we can do for any brand in 2013 is to stay on top of the reputation management. In our world of Social Media and so many sites where you can add content about anyone there has never been a greater need for reputation management.
A case in point is Manti Te'O's Twitter hoax! He convinced the world that he had a girlfriend, unfortunately this bad press about Manti Te'O is true and he will have a lot to overcome and it won't be easy. Once it's on the net, it's on there for good.
But unlike Manti Te'O there is bad press on Facebook for brands that is not true and uncalled for, some from misguided souls, enemies and bullies. Some bullies never grow up.
Bullies are mean and don't think twice of ruining the reputation of a brand online. They don't think and don't care about consequences, they let their anger and hatred fuel them and drive them.
But what does this mean for the Brand? It means you need to stay on top of all information put on the web about you. You need to share so much positive information, truth about your brand on the web. When you respond to the negativity, never attack, always respond positively. Don't get in a pissing match on the web with your bully or hater. It will only hurt you in the end.
To find out what is being said about your brand on the web, signup for Google Alerts! This will enable you to stay on top of things.
If someone comments or posts negativity about your brand, remember to only come back with positive comments.
"Brenda has helped me understand Brand Reputation Management and has done a great job for my company," said John Baugues of John Baugues Coal.
SEO Content Creation that is tailored to meet your specific needs. Web Content is food for the search engines, and our experienced writers can provide that food. The more web content you have, the more words and phrases you have for better search engine ranking. Good web content can also attract backlinks. The more natural backlinks you get, the higher you should rank.
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Showing posts with label social media marketing billings mt. Show all posts
Showing posts with label social media marketing billings mt. Show all posts
Sunday, January 20, 2013
Tuesday, January 15, 2013
Brenda Segna Gets Down To The Basics
I love my job and every day brings new fun and new challenges. I have never been one to shy away from challenges, but I don't like being mean to people. And being mean is how some people choose to be online.
Being mean, bullying, it doesn't end in high school. Some people just don't know when to stop! They don't get the facts straight and even when they are supplied they facts, they are so engrained in their negativity, their anger, their hurtfulness that they just don't know when to stop and they won't. They don't care if they hurt people, they don't care about anyone or anything but themselves.
And because they don't care, I have clients who come to me for reputation management! Unfortunately reputation management or cleaning up all of the garbage online takes a long time. Especially if the bully keeps on attacking and won't back down.
I have my bully that I deal with and just the time I think it's under control, she comes back at me attacking again. So for me it's an ongoing thing! Reputation Management isn't always easy.
I have a client who has a bully in his life too. His bully pays thousands of dollars each month to keep attacking my client online. The lie that he is spreading is intended to destroy my client. Business can be so competitive that people will do anything to destroy a competitor.
You don't have to be in politics to have a smear campaign done against you. My biggest piece of advice, if there is negative info about you or your company online, don't wait, get on top of it as soon as possible and keep on top of it!
It's time we all take a stand against bullying online!
Tuesday, March 27, 2012
Social Media Marketing and Ethics
What has happened to us since we've gone online or the internet has taken over our lives? I have never witnessed so much dishonesty or so many people try to swindle others!
For us here at Blast creative, we spend a good amount of time each week, correcting or cleaning up after businesses who have taken advantage of the innocent! It gets old after awhile and I have to admit, I wonder when people will still pooling their resources and go after these companies that are swindling them out of their hard earned cash!
Social Media Marketing, search engine optimization, online marketing, none of it comes cheap, it costs money, but you should get what you pay for and you shouldn't have to worry about getting ripped off. We need to start at least reporting these businesses to the Better Business Bureau so that they can compile a list and other business owners don't fall into the same trap!
If you need affordable, reliable social media marketing, online marketing, search engine optimization or web design, contact us at Blast creative, we are happy to help! We are honest, hard working and always deliver what we promise!
For us here at Blast creative, we spend a good amount of time each week, correcting or cleaning up after businesses who have taken advantage of the innocent! It gets old after awhile and I have to admit, I wonder when people will still pooling their resources and go after these companies that are swindling them out of their hard earned cash!
Social Media Marketing, search engine optimization, online marketing, none of it comes cheap, it costs money, but you should get what you pay for and you shouldn't have to worry about getting ripped off. We need to start at least reporting these businesses to the Better Business Bureau so that they can compile a list and other business owners don't fall into the same trap!
If you need affordable, reliable social media marketing, online marketing, search engine optimization or web design, contact us at Blast creative, we are happy to help! We are honest, hard working and always deliver what we promise!
Thursday, July 22, 2010
Social Media Marketing Tips by Blast Creative and Brenda Segna
Here is another great social media networking tip brought to you by Blast creative and Brenda Segna.
The most frequent question that I get asked is what time of the day should I make my posts on Facebook and Twitter and how often should I post?
The answer is going to vary depending on your target audience. Who is your target audience? What age range? What demographic?
If you are targeting high school teenagers, you don’t want to post before school gets out—for most that’s between 3 to 4. If you’re targeting college students—you have more flexibility if jobs don’t interfere.
For stay at home mom’s, early morning, mid-morning, early afternoon and evening. They have more flexibility with their time and typically spend a little more time on Facebook and Twitter.
Business Owner and Marketing Professionals-they are doing social media networking all day long and into the evening. Your posts for this genre have the best chance of reaching their targeted market anytime.
The general population-people working 9 to 5-you need to post early morning, before 7 a.m. or late evening after 8 p.m. They may check their pages on Facebook and Twitter periodically throughout the day on their cell phones, but the apps on cell phones are limited. So if you want to be sure that you reach your targeted audience, post before 7 in the morning or after 8 in the evening.
How often should you post? The first thing to remember that is people can get sick of all your posts rather quickly and can “unfriend” or “unlike” you with one little click of the mouse! I recommend a minimum of 5 posts per week. 1 per day, Monday thru Friday! Don’t make all of your posts about business either. Nobody wants to get hit up with a sales pitch every time they log-in into Facebook or Twitter.
Use positive quotes, funny videos from YouTube, share something about your business that is personal. A charity event, a night out with staff and post pictures! You can tag your friends in the pictures and all of their friends will see it!
Have different staff members make post—they should always identify themselves so that everyone knows who they are talking to!
You have the potential to reach the largest audience in history if you utilize your Facebook and Twitter pages correctly! Be smart, have fun and watch your ROI go through the roof!
For more information on Social Media Marketing, Web Design, Facebook and Twitter Page Designs or any of your marketing needs, please contact Brenda Segna at Blast creative today!
The most frequent question that I get asked is what time of the day should I make my posts on Facebook and Twitter and how often should I post?
The answer is going to vary depending on your target audience. Who is your target audience? What age range? What demographic?
If you are targeting high school teenagers, you don’t want to post before school gets out—for most that’s between 3 to 4. If you’re targeting college students—you have more flexibility if jobs don’t interfere.
For stay at home mom’s, early morning, mid-morning, early afternoon and evening. They have more flexibility with their time and typically spend a little more time on Facebook and Twitter.
Business Owner and Marketing Professionals-they are doing social media networking all day long and into the evening. Your posts for this genre have the best chance of reaching their targeted market anytime.
The general population-people working 9 to 5-you need to post early morning, before 7 a.m. or late evening after 8 p.m. They may check their pages on Facebook and Twitter periodically throughout the day on their cell phones, but the apps on cell phones are limited. So if you want to be sure that you reach your targeted audience, post before 7 in the morning or after 8 in the evening.
How often should you post? The first thing to remember that is people can get sick of all your posts rather quickly and can “unfriend” or “unlike” you with one little click of the mouse! I recommend a minimum of 5 posts per week. 1 per day, Monday thru Friday! Don’t make all of your posts about business either. Nobody wants to get hit up with a sales pitch every time they log-in into Facebook or Twitter.
Use positive quotes, funny videos from YouTube, share something about your business that is personal. A charity event, a night out with staff and post pictures! You can tag your friends in the pictures and all of their friends will see it!
Have different staff members make post—they should always identify themselves so that everyone knows who they are talking to!
You have the potential to reach the largest audience in history if you utilize your Facebook and Twitter pages correctly! Be smart, have fun and watch your ROI go through the roof!
For more information on Social Media Marketing, Web Design, Facebook and Twitter Page Designs or any of your marketing needs, please contact Brenda Segna at Blast creative today!
Every Company/Business No Matter What Size Needs To Be Social
By Blast creative and Brenda Segna
When I first joined Facebook it was to reconnect with high school classmates, to share pictures and updates with relatives who lived in Canada, Italy and across the country. But today, Social Media has revolutionized the way that we do business! Social Media Sites assist companies to give up to the date information to their clients and to receive comments and/or feedback from their clients/customers instantly!
Social Media has become the key to many companies, celebrities, and non-profits success. Has your company tapped into this powerful market yet?
According to The Wall Street Journal, the city of New York is seeking to hire an in-house social media specialist to handle their Facebook and Twitter accounts, confirming the fact that Social Media is the new frontier! It used to be that you had to run ads in the newspaper or magazines to reach your targeted audience, not anymore, thanks to Social Media Sites!
Should you tweet or use Facebook? Absolutely and use both! These social media platforms provide a powerful stage for success! For most of us, these sites have proven invaluable, driving sales and awareness like no other tool in history has done before!
If you are a new startup company, then part of your strategic planning should include social media sites! Part of your marketing budget needs to be earmarked for Social Media Marketing if you want to succeed in today’s world and stay steps ahead of your competition.
The world of Social Media is massive, the do’s and the don’ts, how to reach your targeted audience and the list goes on. It overwhelms many business owners and that is where Blast creative comes into play. They have a finely tuned process that enables them to gain the right exposure that will drive sales and company awareness for your business.
Business owners need to realize the importance of Social Media Marketing and the ability of these social media sites to gain the attention of your targeted market.
Blast creative assists business owners like financial, photographers, dentists, hotels, restaurants, construction, HVAC, hardware stores, real estate and others by managing every aspect of your social networking experience. We know all the social media lingo, we are continuously attending seminars and classes to learn the latest applications and tools, Blast creative can make a buzz about your business that will make an impact.
Over the past 5 years there has been a dramatic increase for Social Media Coaches/Specialists to assist business owners to correctly run their social media campaigns so that businesses are effective in obtaining customer attention and interaction!
It doesn’t matter whether you’re an established business or just starting out, the use of Social Media in the year 2010 is key to the success of your business. This path of awareness supersedes traditional marketing paths and puts a real value on the customer base you are targeting. Word of mouth can now be found on Social Media Sites!
For more information, contact Brenda Segna at Blast creative today!
When I first joined Facebook it was to reconnect with high school classmates, to share pictures and updates with relatives who lived in Canada, Italy and across the country. But today, Social Media has revolutionized the way that we do business! Social Media Sites assist companies to give up to the date information to their clients and to receive comments and/or feedback from their clients/customers instantly!
Social Media has become the key to many companies, celebrities, and non-profits success. Has your company tapped into this powerful market yet?
According to The Wall Street Journal, the city of New York is seeking to hire an in-house social media specialist to handle their Facebook and Twitter accounts, confirming the fact that Social Media is the new frontier! It used to be that you had to run ads in the newspaper or magazines to reach your targeted audience, not anymore, thanks to Social Media Sites!
Should you tweet or use Facebook? Absolutely and use both! These social media platforms provide a powerful stage for success! For most of us, these sites have proven invaluable, driving sales and awareness like no other tool in history has done before!
If you are a new startup company, then part of your strategic planning should include social media sites! Part of your marketing budget needs to be earmarked for Social Media Marketing if you want to succeed in today’s world and stay steps ahead of your competition.
The world of Social Media is massive, the do’s and the don’ts, how to reach your targeted audience and the list goes on. It overwhelms many business owners and that is where Blast creative comes into play. They have a finely tuned process that enables them to gain the right exposure that will drive sales and company awareness for your business.
Business owners need to realize the importance of Social Media Marketing and the ability of these social media sites to gain the attention of your targeted market.
Blast creative assists business owners like financial, photographers, dentists, hotels, restaurants, construction, HVAC, hardware stores, real estate and others by managing every aspect of your social networking experience. We know all the social media lingo, we are continuously attending seminars and classes to learn the latest applications and tools, Blast creative can make a buzz about your business that will make an impact.
Over the past 5 years there has been a dramatic increase for Social Media Coaches/Specialists to assist business owners to correctly run their social media campaigns so that businesses are effective in obtaining customer attention and interaction!
It doesn’t matter whether you’re an established business or just starting out, the use of Social Media in the year 2010 is key to the success of your business. This path of awareness supersedes traditional marketing paths and puts a real value on the customer base you are targeting. Word of mouth can now be found on Social Media Sites!
For more information, contact Brenda Segna at Blast creative today!
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