Tuesday, January 15, 2013
Brenda Segna Gets Down To The Basics
I love my job and every day brings new fun and new challenges. I have never been one to shy away from challenges, but I don't like being mean to people. And being mean is how some people choose to be online. Being mean, bullying, it doesn't end in high school. Some people just don't know when to stop! They don't get the facts straight and even when they are supplied they facts, they are so engrained in their negativity, their anger, their hurtfulness that they just don't know when to stop and they won't. They don't care if they hurt people, they don't care about anyone or anything but themselves. And because they don't care, I have clients who come to me for reputation management! Unfortunately reputation management or cleaning up all of the garbage online takes a long time. Especially if the bully keeps on attacking and won't back down. I have my bully that I deal with and just the time I think it's under control, she comes back at me attacking again. So for me it's an ongoing thing! Reputation Management isn't always easy. I have a client who has a bully in his life too. His bully pays thousands of dollars each month to keep attacking my client online. The lie that he is spreading is intended to destroy my client. Business can be so competitive that people will do anything to destroy a competitor. You don't have to be in politics to have a smear campaign done against you. My biggest piece of advice, if there is negative info about you or your company online, don't wait, get on top of it as soon as possible and keep on top of it! It's time we all take a stand against bullying online!